The UX and UI design process is a complex journey that can never be achieved overnight. Things tend to be even more complicated if you do not understand the basics. Nevertheless, you can always achieve success as long as you spend some time examining what is expected of you. To ease your struggles, here are two things you need to know about UX and UI design before doing anything else.
UX and UI are Not Alike
Some people tend to think User Experience (UX) and User Interface (UI) are one but the same thing. However, this is not really the case and hence you need to distinguish the two if you are to reap maximum benefits. Even though it might come as a surprise to many, UI happens to be part of UX. To cut the long story short, UX design focuses on functionality, stability and clarity of the product or service. User Interface on the other hand is all about the visual experience of the product or services and mostly focus on the look and feel. So, always keep this in mind if you are to stand the chance of getting a better return on investment.
Adjust Design for Short Attention Spans
When serving your users, you should never overwhelm them with information as they might end up missing out on important details. Over the last couple of years, we have witnessed a decrease in the average attention span of users. So, when you are designing your product, be sure to ask yourself if it is going to attract a huge audience. If not, you have to start from scratch and deal with all the issues at hand. It is then that you can adjust your design for short attention spans.
By spending some time learning more about User Experience and User Interface design, you’ll certainly have an easy time once you start working on your project. In case you need assistance, simply turn to reputable UI/UX agencies. The good news is you will always find the right agency to work with as long as you do your due diligence. Keep in mind you are set to get what you pay for and hence you should not settle on a given UI/UX agency simply because they charge way lower when compared to well-established agencies.